How COVID19 has Made us Entrepreneurs

Transcriber: omar idmassaoud
Reviewer: Maurício Kakuei Tanaka

So I know you’re probably bored of hearing
about people talk about COVID right now,

but who knew it would
have made us entrepreneurs?

The pandemic has turned
people’s outlook on life inside out,

and heavily impacted area was, of course,
the economy and the workplace followed.

The business world
has changed as we know it,

and as the lockdowns rolled in,

everything seemed to suffer.

However, entrepreneurship has escalated
and adapted to the new world.

The definition of an entrepreneur is:

“An individual who creates
their own business

bearing financial risk
and hope for profit.”

They are commonly seen as an innovator,

a source of new ideas, goods,
services and, of course, business.

Entrepreneurs find
challenges exhilarating,

and risks are part of their everyday job.

Instead of seeing this barrier,
they’ll see an opportunity.

So perhaps in their eyes,
the pandemic was seen as an opportunity.

During COVID, there’s been a massive surge
in the amount of start-up businesses.

And in a study,

according to researchers at the Peterson
Institute for International Economics,

it was found that Americans started
4.4 million businesses last year.

That is a 24 percent increase
to that of the previous year,

which shows that businesses
are at an all-time high.

It is also relevant and apparent
that as everyone was trapped at home,

many businesses were set up online,

and so the online business community
has also expanded.

This time now spent online
has meant that …

the power of advertising
on social media has expanded,

and people and businesses
are now able to reach a wide audience

with more efficiency.

Also, without the cost of running
a shop on the high street

or having a stall at a market,

having no business set up online

can actually be overall
more cost-efficient.

And now, speaking of online,

have you noticed your screen time
increase over the last year?

Well, the average adult in the UK
now spends over four hours a day online,

which is just under a quarter
of an adult’s waking day.

These four hours seen in 2020
is in comparison to three hours in 2018.

And this is an absolute record as well
and has been the most online growth ever.

And now that adults
have spent more time online,

it means that businesses
are able to attract more attention,

and thus they can obtain more growth.

So through an increase in risk, time,
creativity, and, of course, online growth,

businesses and entrepreneurship
is clearly on the rise.

Now, this rise in entrepreneurship

can be seen from a closer
to home perspective,

as students within
our own school community

have set up their own businesses
during the lockdowns.

One example being Olivia’s Custom Designs,

where she uses her love
for art and fashion and painting

to customize shoes and sells them.

And, of course, she’s even collaborated
with social media influencers,

which is a great achievement.

And another example is Focaccia and More,

where Soleil has used her love
for making focaccia.

And she’s even given 25 percent
of her earnings to the NHS.

So, these are just two examples of people
within our own community

who have set up businesses online,

and they even have
large social media followings,

which shows that the lockdowns
and the pandemic

have actually done very good.

And, of course, the pandemic has had
devastating impacts on our lives.

And it really has changed
people’s way of living.

But I find it interesting
to look at the other side

and see just how a bit of boredom
allows this surge and creative ideas.

And now business applications
are at an all-time high.

And this explosion in business
really shows people to be true risk-takers

and shows that they have innovation
and initiative and work.

So, as the pandemic comes to an end,

I hope that creativity is still evident
in business and, of course, in the world.

And so whenever you’re bored

or if you have a bit of time
on your hands,

I hope you can find
your spark of creativity.

Because you never know,
maybe you’ll be the next entrepreneur.

(Applause)

(Cheers)

抄写员:omar idmassaoud
审稿人:Maurício Kakuei Tanaka

所以我知道你现在可能已经厌倦了听到
人们谈论 COVID,

但谁知道这会让
我们成为企业家?

大流行已经彻底改变了
人们对生活的看法

,受到严重影响的领域当然
是经济和工作场所。

正如我们所知,商业世界已经发生了变化

,随着封锁的到来,

一切似乎都受到了影响。

然而,企业家精神已经升级
并适应了新世界。

企业家的定义是:

“创建
自己的企业,

承担财务风险
并希望获得利润的个人。”

他们通常被视为创新者,

是新想法、新商品、新
服务,当然还有商业的源泉。

企业家发现
挑战令人振奋

,风险是他们日常工作的一部分。

他们不会看到这个障碍,而是
看到了机会。

因此,也许在他们眼中,
大流行被视为一个机会。

在 COVID 期间,
初创企业的数量激增。

彼得森国际经济研究所的研究人员在一项研究

中发现,去年美国人开办了
440 万家企业。

这比上一年增长了 24%

这表明企业
处于历史最高水平。

同样相关和明显的是
,由于大家都被困在家里,

许多企业都在网上建立起来

,网上商业社区
也随之扩大。

现在花在网上的这段时间
意味着……社交媒体上

的广告的力量
已经扩大

,人们和企业
现在能够以

更高的效率接触到更广泛的受众。

此外,没有
在大街上开店

或在市场上摆摊的成本,

没有在网上开设业务

实际上总体上
更具成本效益。

现在,说到在线,

你有没有注意到你的屏幕时间
比去年增加了?

嗯,现在英国的成年人平均
每天在网上花费四个多小时,

这不到
成年人清醒一天的四分之一。

2020 年的这四个小时
与 2018 年的三个小时相比。

这也是一个绝对记录,
并且是有史以来最大的在线增长。

而现在成年人
在网上花费的时间越来越多,

这意味着
企业能够吸引更多的注意力

,从而获得更多的增长。

因此,通过增加风险、时间、
创造力,当然还有在线增长,

企业和企业家精神
显然正在上升。

现在,

可以从更
接近家庭的角度看到创业的兴起,

因为
我们自己学校社区

的学生在封锁期间建立了自己的企业

一个例子是 Olivia 的 Custom Designs

,她利用自己
对艺术、时尚和绘画的热爱

来定制鞋子并进行销售。

而且,当然,她甚至
与社交媒体影响者合作,

这是一项了不起的成就。

另一个例子是 Focaccia and More

,Soleil 利用她
对制作佛卡夏的热爱。

她甚至将
收入的 25% 捐给了 NHS。

因此,这只是
我们自己社区中的两个

人在网上开展业务的例子

,他们甚至拥有
大量的社交媒体追随者,

这表明封锁
和大

流行实际上做得很好。

当然,这种流行病
对我们的生活产生了毁灭性的影响。

它确实改变了
人们的生活方式。

但我觉得
看看另一面很有趣

,看看一点无聊是如何
促成这种激增和创造性想法的。

现在,业务应用
程序处于历史最高水平。

这种业务爆炸式的增长
确实表明人们是真正的冒险者,

并表明他们具有创新
、主动性和工作能力。

因此,随着大流行结束,

我希望创造力在商业中仍然很明显
,当然在世界上也很明显。

因此,每当您感到无聊

或手头有一点时间时

我希望您能找到
创造力的火花。

因为你永远不知道,
也许你会成为下一个企业家。

(掌声)

(欢呼)