The Offbeat trial Going Unconventional
so i would like to share my journey that
actually people think that at one side
once i did my mba then i got into this
field because
i have actually got popular off late i
have not been as popular as i am today
since the time i started doing this and
many actually think it’s a one night
wonder
things happened very fast brands started
giving me cars calling me and all
but you know that’s not true at all so
the journey actually started when i was
in school
since childhood days when i was in
school i used to love
automobiles i loved talking about cars
all my friends we used to actually race
from the assembly area to the classroom
every day and
we used to make these fake sounds of
motorcycles and cars and
that was the level of passion in school
now of course
in school everyone is very casual about
it but then when
i got into my 11th standard i was still
so much more inclined towards
automobiles that was the thing i wanted
to do
but i never thought about it as a career
path it was always about a hobby or a
passion for me
and i was not doing anything about it
there was no pressure there was nothing
in my mind that i need to do anything
about automobiles it was just that i
wanted to improve
my knowledge about cars i wanted to
improve my knowledge about automobiles
and share it
now how do you share knowledge of
automobiles with your friends because
all those guys were with you in till 10
standard they used to like
discuss with you about automobiles and
then obviously everyone when their
separate ways in 11 12 some men science
i mean
art some in commerce i went to science
because of obviously
parent pressure and one side that
pressure was there the other side the
way to relieve pressure was about you
know seeing automobile content and
that was in the 2000s late 2000 nobody
really
uh like there was no free content
available you had to buy magazines to
read about auto movies
so what do i do well simple as that i
had to go and buy magazines but parents
wouldn’t give me enough pocket money to
buy magazines because they were like
it’s a waste of money
you’re distracting yourself you’re not
studying properly
so now what happened was that uh because
11 12 you get a little bit of freedom
uh you get a little bit of pocket money
because no longer there are official
school buses to pick you and drop you so
you have to be on your own so as to get
this pocket money to travel i used to
save all that money
and i used to buy magazines and read
magazines and there was a point of time
that i was like an encyclopedia you
could ask me the specs of
any card and i would know them by now i
have had so much knowledge now it’s time
to show off how do i tell people you
know i have so much knowledge it’s about
discussing
sharing your opinion that is the time
when forums started coming
and there were so many forums where you
could just log in and share your
knowledge and discuss with like-minded
enthusiasts so i got onto that the
problem was my english was terrible it
was so bad it was so bad that is to keep
getting banned time and again
and that led to frustration because you
were building up your profile on a forum
and look so childish that time you were
like oh look at my profile it’s so cool
and then you get banned and that was
really upsetting so i decided
enough with this let me let me make a
blog of my own where i can write about
stuff and obviously because it’s my own
blog
i can’t block myself so that’s when i
just opened a free
blog where i should write about cars
every day
consistently and that was the time where
i was i just finished my 12th standard i
had got into
my graduation which by the way my
parents forced me to get into it
so i was doing bscit which i did not
like obviously
and my focus was so much on cars and
bikes that i didn’t study
so i dropped out of that and then i got
into commerce and then in commerce i
really flourished because that was
something which really interested me
so the key issue here is that when
parents put pressure on you that
you know become an engineer or a doctor
or do is or whatever
don’t fall for it because it’s a trap
trust me on it do what you like to do
like i didn’t know that i enjoy commerce
so much
coming back to the topic of passion uh i
started this
blogger this is the precursor to
motorbeam and i used to write absolute
nonsense on it i used to share my
opinion but my english was terrible
it was really broken it was really bad
it was so bad that i had to go and
delete them
recently there was one thing which was
consistent okay
every day the views used to go up by one
which was actually me watching my own
video
uh sorry me watching my own uh blog
and increasing the view by one because
that time you had this
counter which used to increase and every
day you like going and saying oh my god
views buddy
okay two more who are the two people
have seen it extra
but every day no matter what happens i
would
always go and put a blog no matter what
happens i would put a blog
it’s terrible nobody’s reading it but i
enjoyed sharing my knowledge about
automobiles so i would write one blog
every day no matter what and
now in 2000 uh later in 2000 actually my
parents were
asking me why are you on your computer
so much what are you doing on your
computer and obviously
the internet was new that time and it
doesn’t look nice if you’re on the
computer too much because people like
what are you doing
so i told them i’m just i made this blog
and when i write about cars and it’s my
own blog
so they were so proud and they used to
tell people you know what our son has
made a blog and he writes about cars and
it’s a proud moment right
uh you’re 20 something and you’re doing
all this it’s super cool not even 20
actually you’re
late 19 around 80 19 years old
then what happened was that they should
ask what’s the name of the blog and it’s
like
xyz like name dot name.blogspot.com it
was so freaking long they were like
uh it’s not given i’m gonna accept it i
decided that take professional domain
link and that time it was ten dollars
and i was like i’ll get a domain name so
i’ll start pairing stuff like motor this
that auto
or towards auto and some part of the car
motor and some part of the car but i
finally found motorbeam.com
after pestering my brother for a long
time finally registered motorbeam.com
now things were much better because
i look professional adder name to say
motorbeam.com things continued as
they were consistency was the main key i
still used to write every day one blog
then one day what happened was i got a
press release where they said that we
launched a new car or something of that
sort and i’m like this is interesting
brands are sending me emails how cool is
that okay uh below the email obviously
uh there’s the contact details written
off the pr
and i just called them up and said you
know what i want to drive your car
uh i wanted to make a review of your car
and they said okay cool and they
actually sent the car to me for three
days obviously with the driver
that was really fascinating to me so one
side
things were becoming serious in terms of
you know automobile journalism which i
was doing which had started which was
more of blocking
and on the other side i was not really
thinking of it as a career because i was
so focused on actually doing
mba and finance i just want to do
ambient finance because i was like my
dream job is to become an equity
research analyst
and go to new york and something of that
sort so investment banker that that was
like fixed
i didn’t even think twice that i’m going
to get into what i’m getting into right
now it was just pure passion pure hobby
pure fun
so this is happening side by side
everything is happening side by side and
i didn’t know what i’m doing but all i
knew i was having fun i was having fun
studying
because i was getting good marks and
like i was becoming the star of the
class
and the other side i was actually
getting cast to drive and share my
knowledge about them click pictures
write about them and writing started
becoming a hobby
from the terrible writer which i was
when i started off to actually improving
so much that today people actually ask
me that uh
can you teach us english and i’ve come
to actually learn english from you
so that is the dramatic change and what
is the only change consistency
the consistency of writing has made me
improve my writing to an extent where
people
call me an expert in english language
which is not happened over a day it’s
happened over time because of
consistency again
so fast forward after my graduation i
went to do my mba
all my friends were initially pepped up
about doing mba and then all of us all
of them are like you’re stupid wouldn’t
don’t do mba
first you need to get a job understand
why uh the you know two years experience
then you do me and i’m like i can’t
waste time on all this
plus i had the experience of running
motor beam although it was very casual
it was more of a blog
nothing else we were not making any
videos that was the plan
so i went and did my mbn finance first
year was good then i did this internship
which is a mandatory internship at stock
exchange and then i realized
what is this i have minimum work but i
still have to sit there all day long and
then i was like this is not my jam
i can’t sit there all day long just
because i need to finish a number of
hours at office
i need to get done with work and head
back because i had cars to review that
time as well
and that’s when i decided it struck me
that what am i doing
why am i actually uh
planning to become something which is
not my hobby or my passion something
which at three o’clock in the night if
someone wakes me up i would
not be able to do it like investment
banking of course meanwhile for cars i
can get up and not sleep
at all and the slow story things were
picking up big time
okay uh to the extent where brands were
calling me for a lot of events uh they
were
me you know sponsoring my trips here and
there
sending me cars all these things were
happening at a rapid pace but i was
still focused that you know what boss
i’m not going to do mba in finance
and i’m going to become an investment
banker do you go to new york
now what happened was uh my dad is like
why are you wasting your time giving up
replacement interviews
because you’re not the kind of person
who’s going to go and do a job and i’m
like no i’m going to do a job
and the timing was such and the people
who are joined last year from my college
they were like you know you don’t get
any time because you work for india
and then you work for us also so you
will get good pay you will get good
opportunities but you don’t have any
time for yourself
and in my family my parents always
believe that time for yourself is more
important than work and money
because work and money will keep going
on but if you’re not enjoying life as it
is then what’s the point of you doing
anything what you’re doing because that
money is of no use if you can’t spend it
so i was like yeah that makes sense so
my parents were so supportive they were
like you know just stick more to me
professionally why are you even spending
time into uh
giving interviews wasting your time
there focus there so once i finished my
mba then i took motorbeam as a full time
now the thing is the beauty of this is
that if after finishing my mba if i
started motoring it would have been a
great struggle because then my mind
would be constantly on
okay am i making enough money to pay off
the bills and all those things
obviously because once you didn’t done
your mba you can’t keep asking your
pension you know what i’m doing a
business
can you please lend me money that often
me but
because i started young because i
started as a hobby i didn’t feel the
pinch of the initial years which was
like the
base of the company motorbeam’s base was
already said
like in fun only i’m just having fun and
the base is already set that was the
beauty
so you’re already making a decent enough
revenue that i don’t have to go to
parents or borrow money from anywhere
that’s when i took it full time and then
start hiring people slowly slowly
but the major change changing point
happened in 2014 when we got into video
and that also uh there was a
multi-channel network they said you know
why don’t you come
along and join us we will do a ref share
you don’t have to invest anything and we
will make videos for you and i said
sounds interesting and i was initially
wary of it because i’m like okay i have
to give access
or too much of my channel to another
person plus it’s going to be difficult
to coordinate they don’t understand my
jam what i want to do but then i am a
kind of person who will always listen
once at least to what the other person
is saying to understand
that what could possibly happen like you
never know what can happen and you never
know things can click and things click
so beautifully well with them
that we started making a lot of videos
my full understanding of video comes
from that i used to go every day to the
office and it’s like
one and a half hour drive one way i used
to go i sit with the editor from morning
to evening and see what he’s doing and
that’s where i learned edit actually
so now fast forward in 2017 i realized
that
motive is doing great but now the kind
of content people want to watch
is changing people want to see a person
people are more inclined towards uh
individuals towards vloggers vlogging
became a big thing
views were going through the roof and
that’s when i realized that it’s time to
start
vlogging as well and that’s when i got
into vlogging
now i didn’t know how to edit i didn’t
know how to shoot okay
like my shoot was mainly uh i should
just set up a camera on a tripod and go
and talk in front of it
i never edited because i already had so
many editors but then i realized that if
i want to do daily vlogging i need to
edit my own videos
i cannot just leave it to someone else
because now i have a time commitment so
later almost end of 2018 start of 2019 i
decided i’m going to do daily vlogging
one video i’m going to put every day
and the whole idea of that was firstly
it was more for me than for the readers
or
for the viewers because what i was doing
was i was trying to put a video every
day but procrastinating to the level
that
okay we don’t online tickets you know
i’ll put it by evening
like that video is to go at night at 11
30 when no one is watching
then i decided this is not going to work
there has to be on some system there has
to be some
you know timeline and you have to be
answerable to people that
11 30 every day i just put a random time
11 30 every day i’ll put a video the
idea of 11 30 was if i can’t edit it at
night at least in the morning i can get
up and edit
so that is the time i put 11 30. now if
you notice a couple of things in life
for me personally firstly it’s all about
following your passion and i was like
yeah these guys understand my love for
auto movies and all that stuff and
people used to come and tell me straight
away
point blank you are wasting your time on
all these things cars motorcycle they
will not take you
anywhere they will not help you
professionally and all
and i used to be like yeah i understand
that it not gonna help me anywhere
professionally but this is what i like
doing
okay i can’t give up on it just because
it’s not gonna make me earn money or
it’s not gonna become a career for me
but never ever i thought it thought
about it everything
fell into line beautifully because i
followed my passion i decided to do
something which was not the normal
i decided to do something out of the
blue i decided to follow my passion
for automobiles and create content
around it and that’s the reason why
i enjoy what i do there are times i’ve
worked 20 hours a day
so a few things i want to tell you guys
is first and foremost follow your
passion
what you enjoy doing something which you
can do three a.m in the night if someone
wakes you up at 3am and be like oh you
know what get up and you need to do this
work and you’re like yeah i will do it i
love it you wouldn’t blink twice you
wouldn’t procrastinate
that’s the kind of thing you need to
follow that’s the thing which you need
to do in life professionally because
if you follow your passion you won’t
feel the pinching of working at all and
never felt a pinch of working uh i i
have traveled extensively long hours
driven cars for crazy amount of time
never ever i felt the pitch we did the
shoot or raise the rajdhani
in which i was in the xy for the shoot i
got out in the morning at nine o’clock
uh picked up the camera people went for
the shoot and all we went to baroda from
mumbai
27 hours that car was not turned off
continuously was on the run and i was
driving the car continuously i didn’t
even stop once sleep
once 27 hours non-stop and that was a
really grueling shoot
but the result of it was just amazing so
first and foremost follow your passion
extremely important
secondly the things which you do as a
hobby or as a passion you can’t uh put a
price to it don’t be like okay you know
what i’m doing this i’m not getting any
returns because you never know how it’s
going to help you in the future
so with vlogging i had no expectations
initially the whole vlogging i started
as just to show my passion for cars
and my older videos if you see it’s all
about
you know the way i’m talking the way the
camera is set up it’s like nobody’s
going to see it i never thought anyone’s
going to see the videos it was just
pure raw and alternated for my own sake
of
just going and seeing this video for my
own fun
and that itself has grown to 1 million
subscribers why
because of the passion which i’m sharing
my passion for automobiles and people
liked it
so whatever you do in life always
remember passion is the most important
and secondly consistency nowadays the
speed at which i edit a video is also
much faster because i’ve been editing
videos since thousand days
in the past thousand days i put thousand
videos which means one video every day
in the past three years
again consistently doing that so i
cannot
uh emphasize how important being
consistent it
how important it is to be consistent you
have to be super consistent in life
no matter what it is don’t expect
overnight success now of course with
motorway from 2008 onwards
to 2017 before i started vlogging 2018
actually
for 10 years i wasn’t like earning any
money as such
i was not making great revenue we were
just paying off the bills so things were
very different that time but i never
cripped about it i was never i never
ever thought about opportunity cost oh
you know what i’m in being finance
the opportunity cost is very high maybe
i should get a job i never thought about
it because
i loved what i did okay i could never
feel the pinch i’m doing something
which i don’t want to do whatever i did
i did it for fun whatever i did i
enjoyed it
so those 10 years was a lot of time
spending without earning uh without
making revenue without making an impact
but the difference was i’m building a
brand that time i didn’t think about it
that way that time i was just having fun
but those 10 years of effort made me
get a lot of contacts i made such a
network that today when i joined
when i started vlogging i have access to
all cars people wonder how do you get a
car so easily
because i spent 10 12 years making those
contacts
making a network that today i can get
any car anytime
but today’s audience or rather sorry
today’s
youngsters are very impatient people
think that overnight they’ll get a car
but things are much easier today
okay because of social media because of
how the internet is working right now
so i i just want to end this talk by
telling you guys three very important
things in life firstly follow your
passion
don’t think about making money don’t
think about how will this work out
remember one thing if you have passion
for something okay
share it with others follow your passion
you will never be disappointed
secondly be very consistent in what you
do in life never give up
so you’re going to get frustrated you’re
going to get upset you’re going to feel
like quitting every given moment
but don’t do that and you will not trust
me and passion when becomes profession
is the most
lovely thing so this is the story i
wanted to share with you guys about
following your passion no matter what
not worrying about what
other people around you say so don’t
worry about what the society says
and always follow your fashion give it
time
be patient be consistent and trust me
things will work out for you
you