The genius of the London Tube Map Small Thing Big Idea a TED series

Translator: Krystian Aparta
Reviewer: Camille Martínez

The history of civilization,
in some ways, is a history of maps:

How have we come to understand
the world around us?

One of the most famous maps works
because it really isn’t a map at all.

[Small thing. Big idea.]

[Michael Bierut on
the London Tube Map]

The London Underground
came together in 1908,

when eight different
independent railways merged

to create a single system.

They needed a map to represent that system

so people would know where to ride.

The map they made is complicated.

You can see rivers,
bodies of water, trees and parks –

the stations were all crammed together
at the center of the map,

and out in the periphery, there were some
that couldn’t even fit on the map.

So the map was geographically accurate,
but maybe not so useful.

Enter Harry Beck.

Harry Beck was a 29-year-old
engineering draftsman

who had been working on and off
for the London Underground.

And he had a key insight,

and that was that people
riding underground in trains

don’t really care
what’s happening aboveground.

They just want to get
from station to station –

“Where do I get on? Where do I get off?”

It’s the system that’s important,
not the geography.

He’s taken this complicated
mess of spaghetti,

and he’s simplified it.

The lines only go in three directions:

they’re horizontal, they’re vertical,
or they’re 45 degrees.

Likewise, he spaced the stations equally,

he’s made every station color
correspond to the color of the line,

and he’s fixed it all
so that it’s not really a map anymore.

What it is is a diagram,

just like circuitry,

except the circuitry here
isn’t wires conducting electrons,

it’s tubes containing trains
conducting people from place to place.

In 1933, the Underground decided, at last,
to give Harry Beck’s map a try.

The Underground did a test run
of a thousand of these maps, pocket-size.

They were gone in one hour.

They realized they were onto something,

they printed 750,000 more,

and this is the map that you see today.

Beck’s design really became the template

for the way we think of metro maps today.

Tokyo, Paris, Berlin, São Paulo,
Sydney, Washington, D.C. –

all of them convert complex geography

into crisp geometry.

All of them use different colors
to distinguish between lines,

all of them use simple symbols
to distinguish between types of stations.

They all are part
of a universal language, seemingly.

I bet Harry Beck wouldn’t have known
what a user interface was,

but that’s really what he designed

and he really took that challenge
and broke it down to three principles

that I think can be applied
in nearly any design problem.

First one is focus.

Focus on who you’re doing this for.

The second principle is simplicity.

What’s the shortest way
to deliver that need?

Finally, the last thing is:

Thinking in a cross-disciplinary way.

Who would’ve thought
that an electrical engineer

would be the person to hold the key

to unlock what was then one of the most
complicated systems in the world –

all started by one guy
with a pencil and an idea.

译者:Krystian Aparta
审稿人:Camille Martínez

文明史
在某些方面是一部地图史:

我们是如何理解
我们周围的世界的?

最著名的地图之一
之所以有效,是因为它根本不是地图。

【小东西。 好主意。]

[伦敦地铁地图上的迈克尔·比鲁特

] 伦敦地铁
于 1908 年合并,

当时八条不同的
独立铁路

合并形成一个单一系统。

他们需要一张地图来表示该系统,

以便人们知道在哪里骑行。

他们制作的地图很复杂。

你可以看到河流、
水体、树木和公园

——车站都挤
在地图的中心,

而在外围,
有些甚至无法在地图上显示出来。

所以地图在地理上是准确的,
但可能不是那么有用。

进入哈利贝克。

Harry Beck 是一名 29 岁的
工程绘图

员,一直
在伦敦地铁上下班。

他有一个关键的见解

,那就是
乘坐地铁的

人并不真正关心
地上发生的事情。

他们只想
从一个站到另一个站——

“我在哪里上车?我在哪里下车?”

重要的是系统,
而不是地理位置。

他把这个复杂
的意大利面条弄得一团糟

,他把它简化了。

这些线只在三个方向上:

它们是水平的,它们是垂直的,
或者它们是 45 度。

同样,他将车站等间隔开,

他让每个车站
的颜色都与线的颜色相对应,

并且他将其全部修复
,使其不再是真正的地图。

它是一个图表,

就像电路一样,

只是这里的电路
不是传导电子的电线,

而是包含火车的管子,将
人们从一个地方带到另一个地方。

1933 年,Underground 终于决定
尝试一下 Harry Beck 的地图。

The Underground
测试了 1000 张这样的袖珍地图。

他们在一小时内就走了。

他们意识到他们在做某事,

他们又打印了 750,000 张

,这就是你今天看到的地图。

Beck 的设计确实

成为了我们今天思考地铁地图的模板。

东京、巴黎、柏林、圣保罗、
悉尼、华盛顿特区——

所有这些都将复杂的地理

转换为清晰的几何。

它们都使用不同的颜色
来区分线路,

都使用简单的符号
来区分站的类型。

看起来,它们都是通用语言的一部分。

我敢打赌,Harry Beck 不会
知道用户界面是什么,

但这确实是他设计的

,他真的接受了这个挑战,
并将其分解为

我认为
几乎可以应用于任何设计问题的三个原则。

第一个是焦点。

专注于你为谁做这件事。

第二个原则是简单。

满足这种需求的最短方式是什么?

最后,最后一件事是:

以跨学科的方式思考。

谁能
想到电气工程师

会是持有

解锁当时世界上最
复杂系统之一的钥匙的人——

这一切都是由一个
拿着铅笔和一个想法的人开始的。